Friday, October 14, 2005

Who Needs a Tan Anyway?

Most of you who have traveled in Asia (especially you gals out there) know what I'm talking about...

When walking through the cosmetic aisle of the supermarket or mall, you're inundated by whitening products. From lotions that promise whiter skin in 10 days to serums that will whiten and brighten your face. Women in Asia really really want to be as pale as possible. Forget tanning lotion and fake tan in a bottle! When I ask my male Acehnese staff what qualities they look for in a girl, they all say (aside from the other typical stuff) that they want her to be white and pale. Partly because it is a status symbol, women who are whiter are considered to be from a richer family and better educated since they’re not dark and tan from working outdoors.

Anyway, so I was walking around the IGA supermarket in Yogya this afternoon and came across this…

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